Treasury Wine Estates exporting wine through the Chinese community on I AGE MEDIA's WeChat account TodayAdelaide!

March 14, 2018

 

South Australia's very own Treasury Wine Estates teams up with I AGE MEDIA to promote their internationally recognised flagship brands Penfolds and Wolf Blass to local Chinese exporters through our official WeChat subscription account TodayAdelaide. Reaching out to the local Chinese business migrant community provides opportunities for growth within the export of goods sector and increases brand awareness, allowing businesses to develop sophisticated export channels with China in a simple and effective manner. See the campaign below:

Treasury Wine Estates' latest advertising campaign was displayed on our Headline News top banner to achieve maximum exposure within our targeted group of followers and interested viewers, allowing more potential Chinese businesses to establish connections with local South Australian companies looking to introduce and expand their presence on the Chinese market.

South Australia provides unprecedented opportunities for investment and offers a wide range of business advantages for migrants. The government supports and encourages numerous Chinese business migrants to come into South Australia every year and export local goods, creating a profitable market for South Australian producers selling to China through these export businesses, who are subscribers and frequent readers of our official WeChat account TodayAdelaide. Advertising with I AGE MEDIA will help your business connect with many important exporters, enabling your brand to grow and your product to sell on the Chinese mass market.

WeChat is the largest standalone instant messaging app with over 900 million monthly active subscribers. WeChat has achieved global recognition for its multifunctionality of being an all-in-one social media platform, incorporating various functions, including payments, services for business users and marketing.

TodayAdelaide, the earliest and largest established WeChat official subscription account in Adelaideutilizes the latter by connecting its more than 22,000 followers within the South Australian Chinese community and in mainland China to local businesses and manufactures, establishing opportunities for increase of market penetration within the Chinese migrant community as well as export of local goods to the Chinese market. 

 

 

For any enquiries regarding advertising with I AGE MEDIA, please do not hesitate to contact our friendly Marketing Officer Jessie YANG
Email: marketing@iage.com.au 

Phone: 0425868046

 

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